It has come to my attention that many hypnotherapists will claim to have a 95% success rate, without having bothered to actually research any statistics.
They base their figure on published material from the Oford University Press from 2002. But this is not really sufficient. To be given any regard in health staistics the success has to be your own, and it has to have been a succes that has lasted for a full year.
Matthew Hall's own figure is 83%. This was researched from 274 smokers who were seen in 2004, and were still not smoking at the end of 2006. Backed up with the offer of free follow ups, it is very hard to fail.
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